Page Speed Insights

Understanding and optimizing your website's page speed is crucial for delivering a top-notch user experience and boosting your SEO rankings. Leveraging the right tools and resources can make a significant difference. Here are some of our favorite resources and methods for checking and improving page speed:

page speed insights

  • Overview: Google's PageSpeed Insights is a powerful tool that provides insights into your website's performance on both mobile and desktop devices. It offers detailed recommendations on how to improve speed and overall user experience.
  • How to Use: Simply enter your URL, and the tool will analyze your site, providing a comprehensive report with actionable suggestions.

GT Metrix

  • Overview: GTmetrix analyzes your website and offers insights into various performance metrics. It breaks down your site's speed into digestible sections and provides specific recommendations for improvement.
  • How to Use: Create a free account, enter your website URL, and receive a detailed report highlighting areas for enhancement.

Webpage test

  • Overview: WebPageTest is an advanced tool that allows you to test your site’s speed from different browsers and devices. It offers a detailed waterfall view of all requests, showing you exactly where delays occur.
  • How to Use: Enter your website URL, choose the test location and browser, and initiate the test to get a thorough performance analysis.


  • Overview: Lighthouse is an open-source, automated tool for improving the quality of web pages. It provides audits for performance, accessibility, SEO, and more.
  • How to Use: Run Lighthouse directly in Chrome DevTools or use the command line. The tool generates a report with specific advice for optimizing your website.

best practices

  • Optimize Images: Use compressed and appropriately sized images to reduce load times.
  • Leverage Browser Caching: Enable caching to speed up page load times for returning visitors.
  • Minify CSS, JavaScript, and HTML: Reduce file sizes by removing unnecessary characters, comments, and spaces.
  • Use a Content Delivery Network (CDN): Distribute your content across multiple servers globally to decrease load times.
  • Enable Compression: Use Gzip or Brotli to compress files, making them smaller and faster to load.
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